Exploring the
mountains

In the late 2010's many businesses started selling cbd oil products. With Arrowsmith Herbal Healing we created a brand that was distinct, clear, and memorable.

Arrowsmith Herbal Healing triangle mountain logo

Instant Relief

Many of AHH's clients use the product for relief from pain and other ailments. The final logo pairs an organic, hand-drawn mark with a calm, confident wordmark.

Industry
Medical cannabis
Service
Brand identity & apparel design
AHH business cards, front and back

Business Cards

These business cards are used both in sales as well as in networking, with complementary colours in a simple look that helps the logo stand out.

Logo concept: dark arch badge Logo concept: script wordmark Logo concept: sunrise arch

Concepts

The logo required four things: it had to be calm and serene, have the acronym “ahh”, showcase Mount Arrowsmith and include a cannabis leaf.

Logo colour variations Brand colour palette and Avenir typeface

Colour & Typography

Warm, earthy colours and a soft sans-serif create a natural, trustworthy identity, with colour variations proposed for individual scents and flavours.

Dark green AHH staff t-shirts, front and back

T-Shirt Design

Staff apparel extends the calm, natural brand palette into an everyday wearable format.